Click here to shop our 4th of July Special Releases!

#541 The Rainbow Selvedge

Selvedge Denim Jeans

$169
Save 34-56%
Typically priced at $258-$387 in retail.
Size
This item is in-stock and ready to ship.
Cut and sewn in California
100% Cotton
If you missed the first run of this specialty selvedge, today you have another shot. We're getting a small lot woven just for us. Enjoy it and wear it well.
Finding great fabric that you likely will never see anywhere else is one of the most unique parts of GUSTIN. This was our first new find that come from our global search for selvedge. A specialty denim mill in China has deftly combined classic, quality raw selvedge roots with an absolute explosion of color. The classic roots start in the warp. A dark midnight indigo. It's as deep as starting point as you find and a great starting color. Starchy and rugged, the 12 ounce weight is a middle ground we've come to respect for it's balance of usability and toughness. The weft is where things take bold and colorful turn. A range of colored yarns are deployed to create a vivid rainbow effect on the backside of the fabric. The pictures tell the full glorious story. You definitely see the rainbow glowing through the top as well, but it's not overpowering. The balance is just right - special but not screamingly loud. Finding this in a 100% cotton, selvedge composition makes it even more special. Enjoy this one.
Choose either our classic straight, slim or skinny fit. More details available in our fit guide.
Inseam
Waist sizes 29-33 have a 34" inseam.
Waist sizes 34+ have a 36" inseam.
Fabric
#541, 100% Cotton, 12oz, Red ID
Finish
Raw, Contrast Stitching, Brown Leather Patch
Trims
Custom hardware, hand stamped leather patch
Made in
made in usa
Fit guide
What is selvedge denim? Read more on our blog.
Union Special Sewing Machine

CUSTOM HEMMING

Gustin has partnered with Denim Therapy to offer discounted custom hemming. As a Gustin customer, you can save 25% on authentic chain-stitched hemming that will match the original construction of your selvedge.

Learn More

Customer Feedback on #541 THE RAINBOW SELVEDGE
"I love them. Hands down my best jeans ever!"
-Lee G. | Verified Buyer
"My first pair of Gustins and I LOVE them. Perfect fit - I have pretty solid legs and the Slim 38 are perfect. I sometimes struggle with this so relieved Gustin design got this right (for me at least!). The quality is outstanding - I have been wearing them three days in a row and they get better and better. I have 3 other pairs on order - can’t wait to try them on when they arrive - I think I could have just found my jeans brand for life!!"
-Adam L. | Verified Buyer
"Very pleased with the fit and look. I got the 38 straight. I wear 36x36 in Levi’s, if that helps anyone. Looking forward to getting the Japan Red Fire in January"
-Robert D. | Verified Buyer
"These fit well and the fabric is comfortable for the first time wearing them. The subtleness of the rainbow is kind of fun too. I have some athletic legs and so many jeans are really snug on my thighs and calves with a good waist fit, otherwise, the waist is loose and I can comfortably get my legs in them. Neither problem for these. I liked the updates on the production once fully funded."
-Mark P. | Verified Buyer
Bestsellers
Bestseller
gustin #466 japan silk linen 5 pocket - charcoal
#466 Japan Silk Linen 5 Pocket - Charcoal
87% funded
$156
Bestseller
gustin #612 the natural 23oz
#612 The Natural 23oz
51% funded
Launched about 15 hours ago
$149
Bestseller
gustin rainbow nep t-shirt 2 pack (cosmic, natural)
Rainbow Nep T-Shirt 2 Pack (Cosmic, Natural)
11% funded
$59
Bestseller
gustin natural rainbow nep t-shirt 2 pack
Natural Rainbow Nep T-Shirt 2 Pack
2% funded
$59
Just launched
Just Launched
gustin slub t-shirt big 9 collection
Slub T-Shirt Big 9 Collection
2% funded
Launched about 6 hours ago
$196
Just Launched
gustin heather polo - grey
Heather Polo - Grey
31% funded
$59
Just Launched
gustin heather polo - charcoal
Heather Polo - Charcoal
39% funded
$59
Just Launched
gustin heather polo - sky
Heather Polo - Sky
30% funded
$59
What Customers Are Saying
"My 1968s came in the mail yesterday…They're amazing! From the fit (thank you for all the hand-holding!) to the detailing, I'm blown away. Just tremendous quality at any price point, but the value here is off the charts."
-Scott S. | Verified Buyer
"So grateful for this brand! Love the fit, finish, and quality of everything I've ever bought from here. Moreover, the pricing enables people like me to have access to quality goods which are often outside of the reach of the most working people."
-Joshua C. | Verified Buyer
"Never thought I would find a denim company that I feel like is a community."
-Richard S. | Verified Buyer
Your cart
×
Your cart is empty. Let's find something to fill it.