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#1296 Electric Homespun Shirt - Ocean

Rugged Long Sleeve Shirts

$169
Save 50-67%
Typically priced at $338-$507 in retail.
2% funded
Launched about 6 hours ago
Estimated ship date
January / February 2026
Cut and sewn in California
100% Cotton
A loose weave and special twisted yarn lend this Japan made fabric a hand-woven look, flowingly soft feel, and vivid color. These are the Electric Homespun Shirts.
Yarn drives this special shirting style from Japan. The mill calls it a low twist. It creates an open character to the finished fabric that lends it an old-world, hand-made look. This softness is a nice balance to the sturdy 9 ounce weight. Even better is the use of twisted yarn that combines multiple, vivid colors to create an organi,c multi-hued heather effect. Rustic yet bright, the combination is spot on and results in one of our favorite styles of the season.
This shirt is sewn up in our new Rugged style. It's designed to be the perfect style for our heavier, more rustic fabrics we run. It's a bit more casual, without being over the top. This style is set off by two key design cues: a perfectly sized collar without buttons, two clean button closures, and rounded chest pockets. These two elements lend the style a more casual look while their clean implementation keeps the shirt versatile. A simpler back yoke replaces the box pleat and locker loop of our Classic style—intricate stitching tacks down the collar stand. The Rugged style inherits the same core fit block from the updated Classic style. We knew it was right the moment we sewed up some flannels and heavy jacquards in this style.
Buttons downs that are made in the USA using our quality material and construction are typically priced much higher. The Gustin model, with your support, lets us do much better.
Fabric
#1296, 100% Cotton, 9oz
Finish
Pre-washed
Trims
Mother of pearl buttons, custom Gustin label
Made in
made in usa
Fit guide
Est. Ship
January / February 2026
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What Customers Are Saying
"My 1968s came in the mail yesterday…They're amazing! From the fit (thank you for all the hand-holding!) to the detailing, I'm blown away. Just tremendous quality at any price point, but the value here is off the charts."
-Scott S. | Verified Buyer
"Thank you so much for taking the time to make sure that the pant fits me right. Can't thank you enough. This is what makes Gustin stand a part."
-Lauren C. | Verified Buyer
"About a year ago, a coworker introduced me to Gustin (he rocks some of your pants to the office on the regular) and I have been watching the releases ever since. About three months ago, I finally backed a campaign. Since then, I have been so happy with all the pieces I have received."
-Anne F. | Verified Buyer
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